Resource Center

Tips and insights to boost participation, engagement, marketing, and streamline events.
Case Studies & Customer Stories

How the Eagles Autism Foundation Raised $140,000 Using haku's Ticketing Feature

In 2018, haku embarked on a partnership with the Eagles Autism Foundation. Initially, the Foundation sought a tailored solution for a specific event, marking the beginning of the partnership. Since then, the Eagles Autism Foundation has evolved and expanded its initiatives.

Articles

Must-Have Auction Items for Record-Breaking Fundraising

Auctions have become a popular way to buy and sell a wide range of items, attracting a diverse community of bidders from around the world. While success in online auctions depends on several factors, one key element is the selection of items that generate bidding frenzies.

Articles

How to Create an Effective Email Newsletter

When creating a newsletter for your target audience, there are several best practices that you should keep in mind for you and your recipients to get the most out of your newsletter.

Articles

Crafting Emails That Convert: Design Best Practices and Tips

Email design is a critical element in email marketing campaigns. A well-designed email can help improve the click-through rates and conversions of your email campaigns...

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Articles

Celebrating Global Running Day: Moving Forward Together

This June, we’re highlighting some incredible activations from our partners that are keeping the spirit of Global Running Day alive. These races and experiences aren’t just about the finish line—they’re about connection, celebration, and the love of running!

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Guides & Templates

The Event Marketer’s Guide to Personalization

Strategies from M3S Sports, J&A Racing, and haku on driving engagement, registrations, and loyalty.

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Articles

Celebrating Global Running Day: Moving Forward Together

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Guides & Templates

The Event Marketer’s Guide to Personalization

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Articles

How to Boost P2P Fundraising with Corporate Matching Gifts

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Guides & Templates

Building Loyalty: A Race Organizer's Guide to Crafting Engaging Rewards Programs

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Articles

Keeping Runners Coming Back: The Impact of Loyalty Programs

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Articles

5 Tips for Creating the Ideal Race Weekend: Streamline Organizer and Participant Experience

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